A Week In The Life Of Kate July 20, 2026

Wake up to Willie Nelson singing Blue Skies… somehow my alarm got switched to that and I’m not mad about it. Decide it’s time to book my next tattoo appointment after planning it most of Sunday so do that and start getting super excited. It’s been almost a whole year since I got my last one which is the longest I’ve ever gone since getting my first one. I don’t know what they put in that ink but it’s addicting!

Snuggle my hubs for a bit and then decide it’s time to get up. Our kids are in Savannah with Matt’s parents and their cousins for 4 more days. They’ve been there since July 2nd, first with us and then we came home almost 2 weeks ago now. It’s the longest I’ve ever gone without seeing them too and I am really starting to miss them. Though admittedly, not having to take care of anyone but myself (and two fur babies of course) has been delightful. I feel a spaciousness in my bones that hasn’t been there for a long time.

Downstairs and ready for my morning workout. I did a combo of these two videos (mobility and strength) and then 3 sets of 3 exercises I just made up on my own to target more of my upper body. Short meditation at the end.

All done, feeding all the animals, electrolytes and getting my treadmill desk set up to start work for the day. I intended to get up a bit earlier but alas I couldn’t resist my cozy bed for one of the last days I don’t have to get up earlier once we start back to school in 2 weeks. Quick chat with Mattie

On the treadmill, starting this doc and now we’re all caught up to present time. Alright, so this is a full week and I’m super excited for what I’ve got scheduled.

• I did a JV webinar for Gemma Bonham Carter’s audience last week, and cart closes Friday so I’ll be in our pop-up Voxer group, my new favorite launch strategy, supporting MBA prospects.
• I’ve got 2 live calls for $1k/Day members (that’s you!) this week. The debrief of my biggest launch ever ($236k banked) and the app build for this membership, which I am so jazzed about and have had to sit on my hands to not just build beforehand so I can do it live with y’all. I’m seriously so excited for this upgrade. You coming?
• We’re wrapping up the 3 automations GIDW inside The Room tomorrow with our co-working call, which is always a fun one. We’ve got 5 submissions already and I’m eager to see which automations folks went with.

On top of that, I’m really trying to focus on building out more of our backend automations as well, creating some better systems/tracking/dashboards with Claude and Lovable and continuing to update our sales pages and finish our MBA 2.0 project in time for our price increase Flash Sale which starts next week.

I’m also hosting my first ever bundle/summit-esque event, a collaboration guide called This is How We Claude and it launches on August 1st, so I’m putting the finishing touches on that. P.S. I’ve been blown away by the fact that Claude truly did this all for me. It was the first time I really just felt like the orchestrator/delegator but someone else actually DID all the work. I don’t just mean wrote the emails for me, I mean, built the guide, recorded the podcast episode, published the sales pages, set up all the emails and automations inside of Beehiiv for me, etc. I’ve just been overseeing the work and it’s been SO COOL! This is a really weird world we live in but right now I’m feeling extra grateful for AI and what it’s allowed me to do as a small team of just 2 and suuuuper high margins. Never thought this was possible 3 years ago when I was drowning in payroll and debt with no idea how to turn this ship around.

Alright so, let’s look at my to do list for today (I spent about 15 minutes cleaning up my ClickUp for the week and ensuring the right things fall on the right days). Here’s today:

Mondays are my ads and admin day, so I’m going to start there. Profit First and then cleaning out my inbox, then I’ll get into some of the timely tasks I wouldn’t normally do, like my TIHWC guide stuff, which is already about 75% done.

Starting my admin. Coffee with Claude to help me get situated for the day, too.

I’ve added some spiritual practices to my morning briefing and I really loved this reminder today: “the big thing gets built while it’s still small, in the ordinary acts.” Yes! Who else needed to hear that today?

Alright, 2.5 miles walked while I got my morning sorted, scheduled out my Skool posts for the week and now I’m going to take a quick break, get some breakfast and then sit down at my desk to clear out my inbox.

Made some coffee, posted something for sale in my neighborhood group and browsed World Market’s new arrivals for a few minutes while I sipped. I’ve been in a major shopping mindset lately and having been buying all the things. I’m kinda like that… don’t buy anything for months and then SPREEEEEE!

Started off replying to some Voxer messages in the pop-up group and now heading to Pomodoro my inbox. I’m giving myself 1 hour no matter what I get through and that’s just got to be it, so let’s go do this thang…

Done! Originally I wanted to give myself 30 minutes, but there was no way. Clear head now. And time for a break, going to take a long walk with Ferg and chat with my BFF in Santa Fe.

Back home, refilled a prescription for my POTS through the app (just took my last pill, oops… nothing like waiting til the last minute), and helped my housekeeper make some decisions about reorganizing our coffee station and pantry. So grateful she’s the one doing the work and I can just supervise. Seems to be a theme for me lately, lol.

Alright looking into some bot traffic BS that we’re still dealing with (I fear it’s only going to get worse with AI). Responded to a client’s Voxer message with some tech questions. Got a poll up in my mastermind for re-starting our ads co-working calls, and a few other odds and ends like that.

Working through some of the final This is How We Claude tasks, and let me be the first to say, thank Goddess for Claude, who is doing all the work! I just get to put on my strategy hat, my writing hat, the fun stuff and say “yes this, no that, try this, what if we did that” and it’s literally going and doing it for me directly on the sales page in HTML Pub, updating the emails in Beehiiv, creating the Prettylinks for all of the contributors stuff. I can’t get over it!

Break to work with my housekeeper on organizing the kids’ playroom, what can be thrown out, donated, etc. She’s the best! I can’t believe I am so lucky to be able to afford this kind of help. The amount of energy and brain space being able to delegate this mental and physical load every week truly just cannot be overstated. I am so privileged and so grateful.

Coming back to keep working through the claude collab guide project. I’m making edits to all of the sales pages now, creating some more promo graphics, ended up getting a few more emails scheduled and sponsorship details ironed out.

I gotta say, I don’t always love to work late and most weeks, I work far less than 25 hours/week, but with the kids gone and my mind set on finishing up some of these big projects, it feels so good to be able to work uninterrupted and just get in the zone. I’m going to keep working until Mattie gets home from his work happy hour and then I’ll make dinner for us. Bagged salad with salmon, really going all out tonight, ha!

Alright, interrupted first by our neighbors who came by to take the bench I was donating off my hands, and then Mattie’s home. Dinner time! I’ll likely come back afterward to keep working for a bit tonight because I’m in a really good flow and… ya know, 3 more days til the kids are back. AHHHH!

Just kidding. Matt got home and wanted to watch Bogonia (holy wtf? One of the weirdest craziest movies ever!), so we did that instead and I didn’t feel like working anymore. Got in bed at 10 instead and read my book until I fell asleep and decided I’d wake up earlier than usual instead.

Mattie is taking a day trip for work today, so he had to wake up early to catch his flight. Perfect for me since I wanted to wake up early too and start working this morning before the day gets away from me. I read my phone in bed for half an hour because I'm such a slow starter in the mornings, and then finally got out of bed at 7:00. Let the dog out, brushed my teeth, made some coffee, fed the animals, and was on the couch with my cookie butter latte and the dog by 7:30.

Need to finish publishing the upsell page for TIHWC and all of the remaining tasks for the guide. I’m so excited about this!

Done. Everything is ready to go except for a few things that I can’t do until later because I’m either waiting on folks or the event has to start first so I can start collecting feedback. Running upstairs to get ready for my 10 am 1:1 coaching call.

Call with one of our partnership clients. We recently decided to add in 1:1 calls instead of relying solely on Voxer and it’s been so great. Lots of screen sharing, deep diving into their actual work, what’s converting, what needs more traffic, etc. Amazing how much more we can get done on a call. Happy to chat more about this is anyone is interested in my thoughts and experience on asynchronous coaching vs live Zoom calls. My opinions have honestly changed a lot in recent years.

Off the call, sent her the recap email and now going to go get something to eat.

Putting the finishing touches on the debrief doc I’m going to be sharing live on the call.

Debriefing our $236k launch with Jenna Kutcher. Pasting the debrief here for y’all to see too. We’ll put the replay up in the portal here after.

Finished the debrief call and jumping straight into the Room co-working call. Grateful I get a break from talking since I just spoke for 63 straight minutes.

Off the Room call and whew! I need a break. Going to sit outside on my front porch and just relax for a bit.

I ended up spending about 20 minutes answering Telegram office hours questions and a few Skool posts.

Doing a few quick odds and ends that came up admin wise, eating a very late lunch and honestly don’t understand where the time went… there’s not way this break turned into 2 hours with a few admin-y things, right? Sheesh!

Voxer Unstuck session with one of my fave clients.

Went a bit longer with her than I planned because I just had to chime in with one last thought. Those 20 minute sessions go by so fast AND it’s also amazing how much we get done in such a short amount of time. Here’s what she said when we wrapped:

After doing some more odds and ends for Skool, checking a few things with Rachel and finishing up some new ideas I thought about for TIHWC, I’m going to sit down and review the Forever Funnel emails I have scheduled so I can get that turned on again, finally!

JK it’s now 6:30 and I still kept doing odds and ends. Oops, and now I’m headed to a new yoga class. I never get to do stuff like this normally in the evenings because… kids… ugh! But alas I’m kid-free so I’m heading to a somatic movement class. The description of the class said: release stored emotional energy, regulate your nervous system, & reconnect to what is alive within. SAH blends: + Somatic (body-based) movement + Rhythmic breathwork + Meditation and Affirmations + Sound and spontaneous expression + Somatic dance. Ummm yes please.

Got home from dance, which was one of the most regulating things I've done in maybe ever, and picked up some salad on the way home. Came back and just lounged on the couch with Matt while we watched 30 Rock reruns and went to bed early. I fell asleep reading my book, of course!

My alarm went off because I wanted to have another early day, but I was just way too tired, so I snoozed for 30 minutes. Matt and I stayed in bed talking and cuddling for another hour. That's definitely better than working, especially on our second-to-last kid-free morning!

Mattie and I walked up the street to get coffees and then walked the dog around the neighborhood for a bit. Came home, FaceTimed the kids, got everybody their meds and fed breakfast.

Sitting down on the front porch with my coffee with Claude to get started for the day, which is admittedly hours after I wanted to get started, but like I said earlier, sometimes you just got to go with the flow and follow what your body is telling you. Mine said, "Snuggling with the husband and a leisurely stroll this morning before it gets too hot or, more important"

As I was dictating this, Wispr Flow popped up with a new voice profile insight. Anyone using Wispr Flow, have you gotten things like this? I always find it interesting, and of course my catch phrase, "Okay, this is good," is cracking me up!

If you haven't tried it yet, Wispr Flow is truly one of my most used tools. I think I use it more than anything else besides Claude itself. 24/7 dictation, never typing anymore, and it makes very few mistakes. Corrects me automatically when I make mistakes. I use it across all of my apps, mostly text messages, Claude, email, and these docs.

Use my referral link to get 1 month off Wispr Flow! https://successwithsoul.co/wispr

Alright, I feel really clear on my marching orders for this morning after Coffee with Claude, so after I send our gardener some notes about changes and additions I want to make, I'm going to get started on writing the whole soul list.

WSL time.

Almost done, while Claude puts this all into HTML, I’m checking my Email Stats dashboard Claude creates for me every week. I recorded a quick Loom for y’all here so you can see what this looks like.

Using Beehive MCP Email Analytics Dashboard - Watch Video

I also ended up catching something that was broken in my sync from Kartra to Beehiiv, so fixed that.

The WSL is done… took me about 30 min start to finish thanks to my scheduled task in Claude and the skills that run it. Do you want to see a loom of that too? Comment here and if you say yes, I’ll record it!

Time for a breakfast break.

Writing the promo for an event I’m a contributor in this month, Beyond the PDF. Claude is working on it while I’m on break.

All right, I ate breakfast. I ended up doing a bit of gardening because I needed to add stakes to hold up my Pinnacle hydrangeas, which have gotten so big and heavy that they were drooping. I spent some time outside doing that, and answered a Voxer pop-up chat question while I was there.

While that was happening, I got the Beyond the PDF promo scheduled, updated two of my Claude skills (my brand voice guide, with some new AI tells that I wanted to add so I got even less AI slop, and my ads copywriter with some new intel).

I also ended up grocery shopping and ordering some things to pick up later this afternoon. Now I'm back at my desk and ready to knock out my next task, which is updating my OOO lead magnet opt-in page so I can try running ads to it again now that I’ve totally redone it.

My conversion rate was SO LOW and even though I've done this so many times, I still make mistakes and put imperfect things out there and have to try again. I did just that, and I'm going to turn the ads back on now and see if I can get my cost per lead down from about $6. I think overall the page was just way too long, and it wasn't matching the ad copy closely enough, so I think there was just a disconnect between the ads, which were working really well and people were clicking through, and then just not opting in. I also was leading more with the audit and the score rather than with the personalized plan, so I'm changing that around too.

So I'm not changing anything about the ads themselves right now because those weren't the problem. It was the conversion rate on our opt-in page.

Okay those ads are turned back on. Fingers crossed this one works better than the last. Now time to finally turn on that forever funnel. It’s been sitting there completed and just waiting for me to hit publish for over a month. OMG.

Okay, wait a minute. I misspoke. The reason that I got delayed on this in the first place is because I was trying to figure out how to actually give people the bonuses that I decided to give them for buying during a certain window. That used to be really easy to do in Kartra, but one downside of Beehiiv is that they don't have expiring tags. I'm trying to figure out how to do this, and Claude Code is helping me, but it's a big decision. It's going to change how this automation is structured, so that's why it's been waiting for me. I just forgot.

All right, I've been working on this for a while now. Because Claude is doing a lot of it for me, there's a lot of downtime where I'm waiting. I've also been, at the same time, trying to fix a tagging issue that I've been having with our memberships, where people that cancel aren't being tagged properly, particularly if their monthly payment is canceled because they've upgraded to annual or lifetime. I've been having Claude help me with that in another chat, and I've been reviewing the actual Evergreen Funnel emails in beehiiv while that's happening.

Something that I've noticed when working with Claude is that because there is a lot of wait time, I'm often working on multiple projects at once. While on the one hand it feels like it's really good for efficiency, I do think it's probably not great for my brain. Going back and forth and context switching like that, I try to work on similar things. I'm kind of in the same wavelength, but I don't know. I'll be curious to see how this plays out over time, and I'm worried that it's not great.

Speaking of context switching, I also found this new feature in Claude that I just tested out where you can record your screen. It will turn your recording into a Claude skill and basically run your SOP for you. Check it out!

Recording Skills to Update Cartra Tags - Watch Video

Alright, I am not done with any of this, but I have made a lot of progress. I need to take a little bit of a brain break, and then when I come back, I need to check in with one of my partnership clients on Voxer.

Whew, took a nice long walk, listened to my book, and then came home and had a snack/super late lunch. Yikes, my meals are wayyy off today. Mattie should be home soon and we’re going to order in sushi for our last kid-free night.

Responding to my Voxer client now.

Alright… Going to pick back up where I left off before and try to bring some of these things to completion.

Taking a quick 20 minute break to unload the groceries and order our sushi for dinner. Mattie also just got home so catching up on our days and getting him situated for a few home projects he’s half-done with and I’d love to have complete before the kids get back. My OCD loves to close his ADHD open loops, lol! I’m not sure he loves it as much as I do.

Alright back at it as I’ve almost completed all of the bonus automations and set ups for the forever funnel (making this more technical than it needs to be I think but once it’s done and converting, it will all have been worth it. Noting I need to set up a Claude task to check back in 90 days after this baby has been running to check conversion rates and ensure it’s actually working.

I also am almost done with reconciling our 1k/day member tags which just really got to be a mess. And doing a quick font resize on our email HTML skills after a lovely reader let us know it was hard to read on mobile. Easy fix!

Okay I need a break. Sushi time! Coming back to work late tonight with the kids getting home tomorrow, which is also a busy day of calls.

On the couch now, Mattie’s got some work he needs to do as well, so we’re putting on some chill music and just knocking some things out here together. It’s kinda nice! I really feel like we didn’t need to “live it up” while our kids were gone, even though lots of people couldn’t believe we were just staying home and working per usual… instead we just lived. And with so much more ease and space and calm. It was honestly even more restorative than traveling again would’ve been. I love my kids, and I do miss them, and it’s going to be hard to get back to real life tomorrow. I’ve really enjoyed the quiet, uninterrupted time to do whatever I feel like.

And it’s not like we only worked while they were gone. This week alone we went on a hike, saw a movie, got foot massages, went out on a date, cleaned out a bunch of closets and bathrooms at our house and did some other chores, I worked on my ceremony script for when I officiate my brother’s wedding this Fall, I shopped a ton, I finished 2 books… anyway, it’s been a joy to just be and follow what feels good.

Right now, that’s finishing up these tasks and then after that I’m going to see what time it is and how I feel and I might just play around with some backend Claude things I’ve been wanting to work on for a while. Wanna try to get in bed around 10.

Well, I was close. But I’m still working through this shit with the 1k/day tag discrepancies and getting all the forever funnel automations set up. Always a domino effect. I can only imagine how much longer this would’ve taken me without Claude though doing all the work.

Off to bed I go! One thing that I've been doing: if I'm in the middle of working with Claude on something and I have to stop, I have it create me a click-up task with a reminder of where I left off, what still needs to happen, what's already been done, etc. It's made it so much easier to pick back up when I have to step away.

Wake up. Oh wow, I slept so great last night! As usual, I have a supposedly bad habit, though part of me wonders if it is bad or if it's a great way for my slow-start self to ease into the day. I always grab my phone first thing. I check my email, I check Telegram, I check Voxer, I check Skool. This morning there's a lot in Skool for me, so I end up responding on my phone for a while, but it feels good: nice and slow, low-stakes kind of stuff.

What's funny is that I constantly check these apps, but I rarely respond in the moment when I check things. It's like I just like to know what's going on and then move on to the next thing. I'm sure it's some kind of dopamine hit and scary addiction, but it seems to work for me?

Up and at em’! Shower, throw on my new short alls which I’m obsessed with and literally never thought I’d say. Get ready for the day and then head downstairs. Make coffee, feed all the animals, everyone gets their medicine. Dog gets let outside, and I open up Claude to see where it left off last night and just start checking in on a few things, getting it to finish while I'm getting started for the day. Heat up some leftover spring rolls from last night's dinner for breakfast and then sit down at my desk.

Coffee with Claude time.

Alright, I’ve got couples therapy now and then it’s back to back calls pretty much all day today. I’m most excited for my Watch Me Build call where I finally get to work on the app for $1k/Day. Who’s coming live?

Couples therapy. Truly one of my favorite hours of our week. It’s just so connecting.

Mixermind pod call. I’m hosting as the pod leader so I jumped straight into that call and we wrapped up about 20 min earlier than planned due to a few members not being able to make it. I’m grateful for the extra time because I’ll be on calls again from 1-4.

For now I’m going to take a quick snack break and then I was finally able to fully resolve the tagging and tracking issue for 1k/day members, so that’s complete.

Watch Me Build inside $1k/Day… we finally got to work on the app.. One home for everything — the diaries, office hours, the revenue dashboard, the private podcast — instead of the current scavenger hunt across a Google Doc, Telegram, the Kartra portal, and Skool.

The vision I walked in with:

• you open one app (phone or laptop), and you can read or listen to the diaries — finally, audio that works on mobile, which the Google Doc stubbornly doesn't.
• You follow "living threads," so the ads experiment just updates in one spot instead of you scrolling 31 pages hunting for what's new.
• You see my revenue dashboard auto-synced from Airtable. You drop office hours questions right there.
• And when something new posts, you get a notification instead of me praying you happen to check the doc.
• On my end, there's a "studio" where I brain-dump voice memos all week, hit synthesize, and it shapes them into an entry in my voice.

That's the dream. The next 90 minutes were humbling.

I spent a solid chunk of the call wrestling API keys, connecting Supabase, and creating a GitHub account for the first time in my life (apparently I'm a developer now, news to me).

At one point Lovable gave me instructions for its own settings that didn't match its own settings, and I said the thing every non-technical person building with AI has felt: "I hate when the tool doesn't even know its own self."

I don't fully get Supabase. I'd never touched GitHub. I mostly followed the yellow brick road, trusted the guardrails, and screenshotted my confusion back at the AI until it helped me.

We got the shell built and three real diaries loaded to test. The audio didn't play on the first entry, my charts didn't translate, and the formatting came out wonky. A normal first draft of anything, in other words.

The best part was building it with you live. Y'all shaped it in real time — push notifications when I go live, embedding the private podcast, whether the archive should roll (only show last month + current, which Tara pitched as a retention play) or stay full (Ashley, a newer member, said the full archive is exactly how she's catching up).

I'm still genuinely undecided on two big forks, and I want your vote: full Week-in-the-Life diaries, or shorter drops throughout the week? And when I synthesize a fragment — do you want the cleaned-up AI version, or my actual raw words?

Did we finish? Absolutely not. Rachel teased me on the Room call that there was no way we'd get it done, and Rachel was right (again! ugh!). I've got hours left and I'll be posting polls as I go, because I want to build what you'll actually use.

If you're building anything with AI, steal this: I didn't start in Lovable. I spent a an hour first just brainstorming with Claude — mockups, then clickable prototypes, then a detailed build brief — before a single thing got built.

"Build me an app" is a garbage prompt. A clear point of view plus a lot of back-and-forth is the real work. Building is almost the easy part; deciding exactly what you want is what takes the reps.

Replay's here if you want to watch me flail through it in real time:https://fathom.video/share/ypcHdQ-JFB6_SygGZCfx8QBQXk_hxHGD

Had to end the WMB call and jump straight onto my mastermind call with the Weird Hermits. We helped one of our members talk about the natural evolution of business and closing or sunsetting different offers in favor of doing something new that's more aligned. It was a really good reminder conversation for everyone, I think!

Ended that call and ended up chatting with Rachel for about 20 minutes to close out the week and chat through some questions about payment plans that came up from the Gemma launch.

Kids are back!! OMG! Let the chaos begin! I promised them I wouldn’t work once they got back (not gonna lie, that they had to ask me didn’t feel great but also I wonder if that’s one of the double-edged swords of working from home… and like, I only work 25 hours a week… I don’t know how many parents who have to make a full-time income can say that so maybe they just would prefer if I spent 24/7 doing nothing but playing with them!)