How did you come up with ideas on format for courses. From what I have seen you do mostly a video or hybrid of video and handouts. Has it always been this way? Have you ever done “PowerPoint” (I’m old) presentations and found those don’t work as well?
Kate's answer
Part 1 · 4:22
Part 2 · 3:01
Kate's take, in a sentence or two
Kate says her content approach has shifted from polished PowerPoint-style slides to messier, more authentic formats like Loom videos, live implementation in Get It Done Weeks, and raw docs in Airtable/Google Docs—because polish keeps people in "learning mode" rather than "doing mode," and it gets outdated fast. She now sells before building, delivers live rather than pre-recording everything upfront, and prefers showing the "messy middle" over a highlight-reel version of success. Her current toolkit leans on Loom and Descript for fast, transcript-based video editing, plus custom GPTs trained on her methodology as "the new handout" instead of traditional workbooks or PDFs.