I loved reading the diaries this week. Sounds like exciting stuff ahead. When new ideas for your business emerge, do you move quick or test it a little here and there? How do you decide when to take a detour and when to stick to the path? In my mind, I am thinking of the story that you told about pitching Amy Porterfield's podcast several times and the one that got picked up was about no social (which is how I found out about you :). You were listening to your audience, saw the problem and offered the solution - this may not have been the path that you were originally going down, but you saw a gap and an opportunity and went for it - and now you have a following and niche. So cool to watch in real time.
Kate's answer
Kate's take, in a sentence or two
Kate says she's slowed down a lot on acting quickly when new ideas emerge—now that her business is already working, she doesn't want to make big pivots without intention, though she'll still move fast on low-lift things like brand sponsorships. For bigger decisions, she talks it through with Rachel to see if an idea fits current priorities or should go on a "someday" list, and she generally prefers doubling down on what's already working (like scaling up webinars) rather than taking major detours. On things like quitting social media, she says it never felt like a real pivot since she'd always resisted it—she just quietly followed her intuition and paid attention to what her audience was actually asking for and excited about, only acting on ideas she herself genuinely wanted to pursue.