Kate's take, in a sentence or two

Kate says burnout and slow sales are two different problems that need different fixes—burnout is a body issue that needs rest, movement, therapy, and less stimulation, not more marketing effort. For slow sales, she first checks actual numbers rather than trusting her brain's negative story, since the story is usually inaccurate or, if accurate, points to a solvable problem like traffic or conversion. She also looks back at what lead-generating actions she skipped weeks or months earlier (since sales lag inputs), and she lets herself feel disappointed without spiraling into deeper meaning, treating slow weeks as just "weather" that passes without breaking the business.